Re: Stephen Furst's comments a while back

[Russell Groves <rgroves@MIDUSA.NET>]

Gail Lucas wrote:
>
> Don't forget that another actor, Ed Begley, Jr., is one of the staunchest
> supporters of EVs in the country.  He has probably gotten more publicity
> for EVs than most of the rest of us put together, and has been driving
> them longer than many on the list.  Let's not lump actors into "stupid"
> anything categories.
>
Celebrity endorsements are one of the weakest ways to promote your
cause. And actors have no automatic expertise in anything - except
looking at a camera and reading (convincingly) whatever is put in front
of them.

The public may fall for the "celebrity bandwagon" routine once - but if
they buy something that doesn't work, they won't be fooled again. Then
they'll resent the entire product category. So EV's had better be
promoted on their own merits.

Russell Groves
Re: Stephen Furst's comments a while back